The People at Sales | art & science are focusing on helping companies to grow. In times of trouble most companies think about saving money first, while it would make so much more sense to grow the business. As a wise man once said: “Revenue cures it all!”

Understanding the People at Sales | art & science

Go-to-Markt is a wide topic, requiring different skills and as we grow, more and more skilled people will be joining the team. The objective is to to bring the right people to solve a problem, and not just provide a generic answer. People in the network worked in high-growth SaaS, Industry Solutions, PE and VC backed and privately held environments.

Enno Lückel

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Revenue Architecture
I build the commercial infrastructure that turns inconsistent revenue into a predictable, repeatable growth engine.
Go-to-market Transformation
I design and execute GTM motions that match where a company actually is, not where it was three years ago.
PE and VC Environments
I operate in high-pressure, investor-backed companies where growth targets are non-negotiable and timelines are short.

Twenty years in B2B software have largely been spent fixing one version of the same problem: a company with a product that works and a revenue function that does not scale.

At Notable Solutions, I built the EMEA business from zero to €20M ARR in ten years, expanding across five European markets and growing a team of 70. At Ephesoft, a US-backed AI startup, I rebuilt the European operation from scratch, growing revenue from €500k in perpetual licenses to €4.5M ARR in four years. At Scoutbee, a $70M-backed procurement platform, I professionalized the sales and marketing function, implemented MEDDIC, and grew the business 50% in twelve months. Most recently at Infios, a KKR portfolio company, I built a global partner program from nothing and delivered 30 to 50% annual growth over four years as part of the pre-IPO value creation plan.

Each of these was a variation of the same task: take a commercial situation that is unclear, stalled, or structurally broken, and build something that works. I am direct about what I see, careful about what I commit to, and I measure myself by outcomes.

I now work as a Fractional CRO and Interim Sales Leader for B2B companies, selling complex high value goods. Here I support as a senior revenue without a permanent headcount decision, but defined outcomes.